Smart Sourcing from India for Corporate Branded Merchandise
🌍 GLOBAL TRADE UPDATE — 0% EU Duty and 18% US Reciprocal Tariff when you source branded products from India with Optima
Corporate Gifting & Branded Merchandise
Corporate Swag & Branded Products. Sourced with Precision
You name it. We brand it. One sourcing partner for promotional products, corporate gifts, and branded merchandise — manufactured in India and delivered export-ready to EU, UK, and USA.
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0% EU Import Duty
18% US Reciprocal Tariff
Factory Direct Pricing
B2B Only
Custom Branding on Every Batch
Export Docs Handled In-House
Eco-Friendly Options
Fast Sampling Available
EU & US Compliance Ready
0% EU Import Duty
18% US Reciprocal Tariff
Factory Direct Pricing
B2B Only
Custom Branding on Every Batch
Export Docs Handled In-House
Eco-Friendly Options
Fast Sampling Available
EU & US Compliance Ready
Why Optima
Your Benefits
We know exactly what we do. So you can focus on your brand while we handle everything else.
Your Personal Merch Expert
We support you as your personal experts every step of the way — from brief to final delivery.
No Risk. Just Done.
Cost and print confirmation upfront for full transparency. A guarantee you never pay extra — ever.
First Choice for Last Minute
Got a tight deadline? We speed up production for select categories so you can relax and deliver on time.
Our Catalog
Custom Tote Bag
Custom T-Shirt
Custom Notebook
Custom Hat
Custom Hoodie
Custom Shopping Bag
Custom Backpack
Custom Water Bottle
Custom Mug
Custom Pen
Custom Power Bank
Custom Lanyard
Contact us for the full product catalog.
Our Customisable Products
From bags and apparel to tech accessories and drinkware — we brand it all. Contact us for the full catalog.
Our Clients
They Trust Us
Trusted by brands, agencies, and enterprises across retail, finance, healthcare, and beyond.
Trade Advantage
Why India Now Wins on Cost
Sourcing from India gives your brand a structural cost advantage that China and Vietnam simply can't match in today's tariff environment.
| Sourcing Hub | Import Duty | Impact on Landed Cost |
|---|---|---|
| 🇮🇳 India | 0% EU · 18% US | ✓ Best cost control |
| 🇻🇳 Vietnam | 20% US | Higher duty load |
| 🇨🇳 China | 30%–35% US | Heavy margin pressure |
Cost Impact
Cost Impact Snapshot
The lower your duty burden, the more margin you protect. India's tariff position is unmatched.
Merchandise Strategy
What Makes Strong Branded Merchandise
The best company swag earns a permanent place in your recipients' daily lives — and keeps your brand visible long after the moment of gifting.
- Daily use products with long life — things people actually keep and use
- Clean logo visibility — clear brand placement on every product
- Simple distribution — easy to pack, ship, and hand out at events or to teams
- Stable quality across repeats — consistent on batch 1, batch 10, batch 100
What You Receive From Optima
Every order is handled with full factory accountability and branding control from start to finish.
- Factory direct pricing — no middlemen
- Branding control on every batch
- Export documentation handled in-house
- EU and US focused compliance flow
Seasonal Planning
Plan Your Merchandise Around Your Calendar
Smart brands align their gifting and swag campaigns with seasonal opportunities. Here's how to think about it.
🌱
Spring
Ideal for onboarding kits, outdoor merchandise, and event giveaways. Light bags, bottles, and desk products perform well.
☀️
Summer
Hydration products, caps, travel accessories, and outdoor-friendly merchandise support events, conferences, and promotions.
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Autumn
Apparel, office kits, and upgraded desk products align well with corporate planning cycles and Q3 conferences.
❄️
Winter
Premium gifting, warm accessories, blankets, and travel products work well for year-end gifting and appreciation programs.
Use Cases
Where Our Clients Use Branded Merchandise
Merchandise supports every stage of your business — from attracting talent to closing deals and rewarding teams.
🎪
Trade Shows
Branded giveaways attract visitors, start conversations, and extend brand presence beyond the event floor.
🎓
Career Fairs
Merchandise supports employer branding and keeps your company top-of-mind with candidates after the event.
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Client Gifting
Physical gifts create emotional connection and show appreciation beyond digital communication.
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Onboarding Kits
Welcome packs that make new hires feel part of the brand from day one — designed to impress.
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Product Launches
Support campaign launches with branded merchandise that amplifies your message beyond digital channels.
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Sales & Rewards
Incentivise teams, reward performance, and build internal brand pride with well-chosen branded products.
FAQ
Got Questions. We've Got Answers.
Everything you need to know about sourcing corporate gifts and branded merchandise with Optima.
Who is Optima?
Optima is a factory-direct manufacturer and sourcing partner for bags, corporate gifts, and branded merchandise, serving brands across EU, UK, and USA.
What products can you source?
We source and manufacture bags, backpacks, drinkware, office stationery, tech accessories, apparel, eco products, and custom corporate gift sets. Contact us for the full catalog.
Do you work only with businesses?
Yes. Optima works strictly on a B2B basis with brands, distributors, corporates, and promotional product companies. We don't supply individual or retail orders.
How does the ordering process work?
You share your requirement or reference. We propose specs and pricing. We develop samples for your approval. After sign-off, we move to bulk production and manage export shipping end-to-end.
Do you support urgent or tight timelines?
Yes. For select categories, we offer fast sampling and priority production slots based on volume and complexity. Tell us your deadline upfront and we'll tell you what's achievable.
Can you supply eco-friendly products?
Yes. We offer products in rPET, recycled fabrics, organic cotton, jute, bamboo, and other sustainable materials — with full certification support where required.
Do you handle exports to EU and USA?
Yes. We regularly export to EU, UK, and USA and support all documentation, compliance, and shipping coordination. India's 0% EU duty rate makes us especially competitive for European buyers.
Optima — Corporate Swag & Branded Promotional Products from India
Welcome to Optima. Your sourcing partner for promotional products, corporate gifts, and branded merchandise. We work with brands, distributors, and companies across EU, UK, and USA to manufacture and supply high-quality branded products at scale. From startups to large enterprises, we help teams build stronger brand presence through physical merchandise. Whether you need bags, drinkware, apparel, or custom gift kits, you will find a wide range of products suited for marketing, events, and internal branding.
The Power of Marketing Products
Digital channels compete for attention every day. Physical branded products build long-term recall. Merchandise creates daily brand exposure inside offices, homes, and public spaces — supporting stronger recall, better loyalty, and higher perceived brand value. Promotional products remain one of the most effective offline marketing tools. Teams use merchandise for trade shows, onboarding kits, client gifting, sales campaigns, and internal branding.
Popular Branded Product Categories
The most requested categories include drinkware, bags and backpacks, office stationery, tech accessories, apparel, and eco-friendly products. Bags and backpacks remain one of the strongest brand carriers due to daily usage. Drinkware offers high repeat visibility. Pens and notebooks stay relevant across offices and events. Apparel builds internal brand identity. Tech accessories support modern work setups.
Eco-Friendly Branded Merchandise
Sustainable sourcing continues to grow in importance. Our eco product range uses recycled fabrics, rPET, organic cotton, bamboo, jute, metal, and glass. Eco-friendly merchandise supports both environmental goals and modern brand positioning — and increases perceived brand value among customers and employees.
Build Your Branded Sourcing Line from India
Lower duty. Controlled quality. Direct factory execution. Let's get started.
Get My Custom Quote →
Frequently Asked Questions
Optima Bags owns and operates manufacturing facilities in India with over 20 years of experience. You receive direct factory pricing, consistent quality, and full transparency in production.
Our factories follow ISO standards and social compliance frameworks including BSCI, SEDEX, SGS audits, and buyer specific certifications.
You receive fabric guidance, product engineering, logo placement support, packaging planning, and cost optimization. Our team tracks production and delivery timelines for every order.
Standard MOQ starts at 100 pieces per model. For smaller volumes, you receive ready stock options and mixed model solutions.
Share your requirement and target market. Our team sends focused catalogues with price ranges and customization options.
Professional designers assist with sketches, material selection, sampling, and tech packs for OEM and ODM projects.
You choose screen print, embroidery, rubber patch, metal logo, woven label, or heat transfer branding.
We accept bank transfer, letter of credit, and secure international payment channels.
Every shipment passes 100 percent inspection. You receive inspection reports and third-party audits on request.
Air, sea, and land shipping available. Door delivery with DDP including customs clearance offered for many regions.
