Optima Black Heart Purse with Pearl Handle and Bow, Crossbody Heart Bag
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Optima Black Heart Purse, Limited Edition
A black heart purse from Optima, our own bag brand. The satin PU body is edged with a ruffled trim and finished with a gingham bow, a pearl top handle and a printed Optima logo on the front. Carry it by the handle, on your shoulder or crossbody. It works as a gift for Valentine's Day and birthdays.
Optima Studio made this bag for a global beauty retailer's Oktoberfest campaign in Munich in 2026. Our team hand finishes every piece at our factory in India. This edition carries the Optima logo and stops at 100 pieces.
- Three ways to wear: carry it by the pearl handle, clip on the strap for your shoulder, or lengthen the strap and wear it crossbody.
- Vegan build: the outer and the strap are PU. There is no animal leather.
- Hand finished: the bow, charm and pearl handle go on by hand, piece by piece.
- Limited run: 100 pieces. Once they sell out, the edition closes.
Product Specifications
| Brand | Optima |
| Branding | Printed Optima logo on the front |
| Dimensions (L × W × H) | 18 × 17 × 6 cm (7.1 × 6.7 × 2.4 inches) |
| Material | Black satin PU, vegan (no animal leather) |
| Lining | Black polyester |
| Color | Black |
| Closure Type | Top zip |
| Handle | Imitation pearl top handle |
| Strap Type | Detachable, adjustable black PU strap with clip hooks |
| Hardware | Black metal |
| Details | Ruffled trim, black and white gingham bow, hanging velvet heart charm with an imitation pearl border |
| Holds | A lipstick, cards, keys and earbuds |
| Ways to Wear | Handheld, shoulder, crossbody |
| Target Gender | Women |
| Edition | Limited to 100 pieces |
| Care Instructions | Wipe with a soft dry cloth. Keep the pearls away from perfume and water. |
| Made In | India, at the Optima factory in Kundli |
Questions
Is this the bag from the Oktoberfest campaign?
Yes. It uses the same pattern, materials and hardware. The campaign bags carried the retailer's logo. Yours carries the Optima logo.
Is the bag vegan?
Yes. The outer and the strap are PU. There is no animal leather.
Does it work as a crossbody bag?
Yes. Clip on the strap, lengthen it and wear it across your body.
What fits inside?
A lipstick, cards, keys and earbuds. The bag measures 18 x 17 x 6 cm.
How many are made?
100 pieces in this edition. Once they sell out, the edition closes.
Made by Optima
Optima has made bags in Kundli, near Delhi, since 1995. Our SEDEX audited factory produces bags for global fashion and beauty brands. Questions about your order? Email info@optimabags.com or WhatsApp +91 8700153209.
More from the studio
See how we built the campaign pieces in the Oktoberfest case study. Want a bag in your own design? Brief our product design studio.
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About us
About us
Manufactured, Imported and Marketed by:
Optima Manufacturing Pvt. Ltd.
Made by Optima Studio
Made for Oktoberfest in Munich
Campaign photos and reel by @bogn_agency. Campaign film edit by Optima Studio.
About Optima Bags
Made in our own factories since 1995
Two factories near Delhi. 300 people. Bags, cases and gifts for more than 100 brands, from the first sketch to the final carton.
- 1995
- Founded
- 2
- Factories near Delhi
- 300
- People on our team
- 100,000
- Bags a month
- 100+
- Global brands served
- 24 h
- Reply to every brief
Certificates and audits
Audited, certified and on record
Ask for copies of any certificate before you place an order.
SEDEX audited factory
Our main factory at Plot 6, Kundli is SEDEX audited on labour standards, health and safety, environment and business ethics. Sedex member since 2012.
GOTS certified cotton
Our organic cotton fabric comes from GOTS certified mills. We share the mill certificates with your order.
Registered exporter
Import Export Code AADCO0979Q. GST registered in Haryana and Delhi. We prepare the export documents for every shipment.
Inside the factory
Cutting, stitching and finishing under one roof
These are our own floors in Kundli. No trading office, no middlemen. You talk to the team who makes your order.
How we work with you
Made under one roof
Cutting, stitching, printing and finishing happen on our floors. You deal with the people who make your order, not a trader.
Proof before production
You get a digital proof within 24 hours of your order. Production starts only after you approve it.
Reprint if we miss
If a print does not match your approved proof, we reprint the affected items at our cost. Send photos within 7 days of delivery.
Every bag feeds a child
For every bag we sell, we fund a meal for a child through Shubhkarman, the trust our family runs in Delhi.
Read whyOptima Studio
Want something not in our catalog?
Our design studio sits inside the factory. Send a sketch, a photo or a reference product. We take it from concept to tech pack to a physical prototype, then into production on the same floor.
- 01BriefShare your idea in any form. A sketch, a photo, a voice note.
- 02Design and tech packConcepts, materials and construction in a factory-ready spec you own.
- 03PrototypeA real sample in your hands. Not a render.
- 04ProductionSame team, same roof. From 50 pieces to 100,000 a month.
Design fees are credited in full against your production order. Tech packs start at $360 with a 2-week turnaround.
Questions about this product? Email info@optimabags.com or message us on WhatsApp at +91 98111 61182.
